This year’s SXSW was the second time Future for health attended one of the worlds liveliest innovation, music, entrepreneurship and latest tech trends festival. This year in Austin, Texas we hosted three companies in our pavilion in the exhibition space – G4A Generator and global FTR4H sponsors BGI and Philips Healthworks. The highlight, however, was the full-day conference, held on Sunday, March 11th.
The main focus of the program was to bring the international audience the best global speakers from various countries. After an introduction of FTR4 by its co-founder Tom Mitchell, President of MDNA, the opening keynote was in the hands of Rasu Shrestha, CIO at UPMC and Head of UPMC Enterprises.
The subject of his keynote was “Everybody wants to innovate, nobody wants to change”, and as he emphasized, the biggest danger to innovation is complacency of existing market players. When talking about innovation, we need to be aware it regards behavioral change, which requires deep design thinking. Only in such design technology can be invisible to the user and consequently effective.
Priscilla Beal, Head of G4A Generator, presented Bayers new, the US focused initiative for startups addressing self-care in the areas of sun and skin protection, external pain management, nutritional support and digital self-care.
Johannes Steger (left on the picture below), Journalist at Handelsblatt moderated the panel of patient self-care with panelists Jordi Piera Jiménez, Secretary of the Strategic IT Board at the Catalonian Healthcare Department and Jorrit Ebben, Co-founder & Managing Director, Academy Het Dorp.
Our global FTR4H Evangelist Mark Wächter talked to Brian Rosnov, Innovation Lead at Philips HealthWorks about solving Healthcare challenges via collaboration. HealthWorks a recently created unit within Philips has a mission to generate Breakthrough Innovation in the area of Healthcare particularly Digital Health. Working at a global level, HealthWorks is creating new methods of collaboration with external startups and the Healthcare eco-system to solve some of the bigger challenges that exist in Healthcare around the world.
The conversation on collaboration was followed by a debate on potentials of blockchain in healthcare with Eugene Borukhovich, the Global Head of Digital Health Incubation & Innovation at Bayer, Samson Williams, co-founder of Axes & Eggs, a cryptocurrency mining company and Michael Dillhyon, Co-founder of Swiss-based Healthbank. It was moderated by the FTR4H Ambassador Tjaša Zajc, business developer at Iryo.
We are especially proud to offer the SXSW audience an insight into digital health development around the world. The session was moderated by Maren Lesche, eHealth Startup Expert, and Ambassador at FTR4H.
Jonathan Lee (picture above), Executive Director of Academy at MaGIC, presented Malaysia. Regine M.A. Th. Aalders, Counselor for Health, Welfare and Sport to Canada and the USA, Embassy of the Kingdom of the Netherlands presented the state of eHealth and digital health in the Netherlands. FTR4H Ambassador Moka Lantum talked about opportunities and specifics of the African market. We heard the presentation of approaches to digital health in Norway, presented by Nard Schreurs, Director eHealth, and smart living at IKT-Norge/ITK Norway.
Big Data and AI are buzzwords when it comes to healthcare future. From public health to personal patient data and transparency of medical documentation, to care personalization, to the future of work for clinicians, the expectations on Big Data impact are at times astonishing and at times alarming.
Elena Poughia, Managing Director At DataNatives and Dataconomy talked to Urška Sršen, Founder and CCO at Bellabeat, Anthony Gerardi, MBA, Chief Operating Officer of Enterprise Analytics, Gwynneth Ballentine, Digital Health Innovation Lead, TMC Innovation Institute, Sangeeta Chakraborty, CCO, Ayasdi and Wout Brusselaers, CEO, Co.founder Deep 6 AI.
As part of our FTR4H Conference we will also host an Open Mic Session. Apply till March 8th online here and use your time to shine! You will need a maximum of 10 min to fill out our questionnaire!
We will give up to 10 healthcare startups in attendance at SXSW the chance to present their startups on stage! 1 min elevator pitch, 2-3 min grillling from the audience and some of our speakers! Don’t be shy. Walk-ins welcome!
This session is in collaboration with DataNatives!
For the first time, FTR4H is curating a conference at SXSW. In 2018 we have 23 amazing speakers from 10 countries providing up to 300 minutes of healthcare innovation on stage at the Discovery Stage, Exhibit Hall 2.
Get a sneak-preview of our program! Here some highlights!
10:30 am: Let’s get started! Learn more about our worldwide FTR4H Community.
While SXSW draws many innovators into town for a short period of time, Austin and neighboring Houston are worth a trip for any healthcare expert. They are two of the most important healthcare markets of the US with leading universities, research facilities, corporations as well as private and public hospitals. Over 200 life science companies in the region, and a workforce of nearly 12,300 are focused on the highest growth segments and research areas in the industry, including the specialties of biologics, medical devices, diagnostics, pharmaceutical, contract research, and others. More than 3,700 companies with 93,800 workers make the State of Texas one of the leading biotech states in the country!
We lead the WAY!
In collaboration with SXSW, we decided to offer curated tours for startups, corporate innovators, healthcare specialists as well as researchers to explore business opportunities in Texas. In four days and small groups we will:
Meet up to 10 selected digital health influencers in two of America’ss most relevant healthcare hubs: Houston & Austin
Explore options to participate in the rapid growth of the digital health market in the US.
Scout technology and collaboration partners
Get connected by local experts with influencers such as Hospitals, Government Officials, Research Experts, Startups, Investors, Mentors and Accelerators focussing on Healthcare Tech.
Attend one of the world’s biggest innovation Festivals with 70,000+ attendees – SXSW!
To execute the tour, we partnered with some of the most active innovation and healthcare organisations in Texas such as:
Our tours cost range between USD 3,150 and USD 3,500 and include 1 Ticket to SXSW Interactive worth USD 1,125 (March 9th – March 15th), a curated 3 Day Tour in Houston and Austin with a minimum of meeting with 8 influencers, 4* Hotel Accommodation in Houston and a welcome dinner, pick-up and drop-off at the airport as well as transfer from Houston, and bike rentals in Austin. Accommodation in Austin can be provided upon request. Flights and visa are not included.
Register here or send us an email to Maren.Lesche@startupchallenges.eu!
Showcase your product at our FTR4H Space at SXSW! Our exhibitor packages range from $10,000 to $20,000 and include SXSW Interactive tickets worth $1125, an option to present on our FTR4H stage which will be featured in the official SXSWprogram, logo placement as well as access to our international Digital Health community! Here all opportunities in detail:
Exhibit: 2 kiosks, 4 expo only passes
2 passes SXSW interactive (worth ca. $2250)
Stage content: Short Pitch on Sunday (5 min), featured in the official SXSW program
Logo placement on all materials/media (pre and onsite) and stage on Sunday and on any delegation materials (audience: mind. 25,000)
Up to 4 event passes for FTR4H events at Medical Fair India, Asia, China
Exhibit: 2 kiosks, 6 expo only passes
4 passes SXSW interactive (worth ca. $4500)
Stage content: featured speaker on Sunday (20 min), featured in the official SXSW program
Logo placement on all materials/media and stage on Sunday and on any delegation materials (audience: mind. 50,000)
Sponsor recognition for Meet & Greet at FTR4H stand
Up to 6 event passes for FTR4H events at Medical Fair India, Asia, China
Feature on the Medicine Today on Digital Health Podcast
Exhibit: 3 kiosks, 10 expo only passes
5 passes SXSW interactive (worth ca. $5525)
Stage content: Featured Speaker (30 min/45 min), featured in the official SXSW program
Prominent Logo placement on all materials/media and stage on Sunday and on any delegation materials (audience: mind. 70,000)
Sponsor recognition for hosted dinner during event
Up to 3 curated meetings in Houston and at SXSW
Inclusion in future MEDICA newsletter (approx. 40,000 subscribers)
Up to 10 event passes for FTR4H events at Medical Fair India, Asia, China
Special endorsement on Social Media in FTR4H Channels with eHealth audience (up to 10,000 impressions)
Reach out to our Expo Space Expert Tom Mitchell at email@example.com for your own individual deal!
After the successful launch of our digital health think tank FTR4H (Future For Health) we will be back at SXSW in 2018! As an official partner we will rock our FTR4H Conference Stage, coordinate an FTR4H expo spaceand explore business opportunities in the vibrant healthcare hubs Houston and Austin with special delegationsfor startups, corporates and investors!
SXSW we are coming!
SXSW is fun, SXSW is inspiration and SXSW is THE place to be in March! SXSWeek® spans 10 days and nights from March 9 –18 in 2018. It includes several festivals, e.g. SXSW Interactive, the SXSW Gaming Conference as well as a Music and Film Festival. In 2017, direct participation in SXSWeek totaled approximately 421,900! With more than 100 talks on Healthcare alone, SXSW is also an important source of inspiration for the worldwide healthcare community. However, the sheer size of the event as well as the intense program makes it hard to focus and talk business – something our FTR4H team experienced last year!
Based on our experience from running conferences and trade fairs such as MEDICA in Duesseldorf, we decided to partner up with the amazing crew behind SXSW to highlight Digital Health at SXSW!
FTR4H at SXSW: Expo, Conference and Delegations
There are many ways to join us at SXSW!
Showcase your product at our FTR4H Space at SXSW! Our exhibitor packages are customised and include SXSW Interactive tickets worth $1125, an option to present on our FTR4H stage which will be featured in the official SXSW program, logo placement as well as access to our international Digital Health community!
Tell your Healthcare Story on our FTR4H Discovery Stage on March 11! 75,000 attendees explored the SXSW exhibition in 2017, where our stage will be located.
Explore Business Opportunities during our FTR4H Innovation Tours in Houston and Austin. Meet MedTech experts, investors, researchers and startups.
Interested? Do not procrastinate Get inspired by the creative crowd at SXSW in Austin AND explore business opportunities with us in one of the most important healthcare hubs in the USA!
The world’s leading trade fair for the medical industry, taking place in Düsseldorf between 13 – 16 November 2017, is approaching fast! Did you apply for MEDICA App Competition yet?
More than 5,100 exhibitors and 127,000 visitors are coming to MEDICA. For digital health enthusiasts, Hall 15 will be the place to be. This is where the MEDICA App competition will take place, accompanied by keynotes and a debate from experts from around the globe. Check out the program below. And if you haven’t done so yet, apply for the MEDICA App competition. The deadline is September 30th!
Future For Health in looking forward to your company!
When: Wednesday, November 15 2017, 02:00 to 06:00 pm
Where: MEDICA fairground, hall 15, booth 15C24, CONNECTED HEALTHCARE FORUM
02:00 – 02:05 How Mobile, IOT, Data and AI transform Healthcare – A new platform of MEDICAMark Wächter,FTR4H Chief Evangelist
02:05 – 02:15 Global Mobile Health App Market Report 2018Ralf-Gordon Jahns, Managing Director research2guidance
02:15 – 02:30 Adopting Digital Healthcare Solutions in Developing RegionsMuthu Singaram, CEO IIT Madras HTIC Incubator & Founder VibaZone
02:30 – 03:00 Global status in Medical Mobile Solutions (Panel Discussion)Lars Buch, Managing Director Startupbootcamp Digital Health, Tjaša Zajc, Digital Health Evangelist & Journalist, Dr. Jesus del Valle, Head of Bayer Grants4Apps Accelerator, Muthu Singaram, CEO IIT Madras HTIC Incubator & Founder VibaZone, Dr. Klaus Stöckemann, Managing Partner Peppermint Venture Partners, Moderator: Maren Lesche, Startup-Expert, Mentor and eHealth-Advisor
03:00 – 03:05 6th MEDICA App COMPETITION:Intro Christian Grosser, Deputy Director MEDICA
03:05 – 03:15 The Promise of m-Health in Africa – Hope, Hype, or Hustle?Moka Lantum, MD, PhD, MS; CEO MicroClinic Technologies
03:15 – 03:20 SXSW festival & MedTech – an inspiring fusionMirko Whitfield, International Development SXSW EMEA & Asia
03:20 – 04:35 Live-Pitch of 15 Medical Mobile Solutions3 minutes pitch & 2 minutes Q&A each
04:35 – 04:50 Live Deliberation of Jury & Presentation of DecisionMaren Lesche, Jury Captain MEDICA App COMPETION
04:50 – 05:00 Award CeremonyDr. med. Urs-Vito Albrecht, Group Leader PLRI MedAppLab, Hannover Medical School
05:00 – 06:00 Drinks Reception & Celebration of the Winners
Meet the current supporters and ambassadors of the organisation.
Future For Health (FTR4H) is continuing its mission to become a Global ThinkTank on Digital Health. We’ve presented the organisation at different World of MEDICA Trade Fairs in Germany, India, China, we’ve been at SXSW in the USA. We keep partnering with experts in digital health from different countries. These are our current evangelists, some of them also this years jurors of MEDICA App Competition, which you are welcome to apply to by 30th September.
FTR4H will be located at USA Pavilion at MEDICA 2017. It will also feature a FTR4H LAB showcasing innovators and visionaries in this field.
Mark Wächter, Entrepreneur
Mark Wächter is marketer with many years professional and leadership experience in the areas of Consumer Goods, Internet and Mobile Communications. In May 2005 he founded MWC.mobi, a worldwide active management consultancy focusing on Mobile Strategy Development and served clients in over 30 countries on all continents in the past years.
Mark is head of the Mobile Marketing Association (MMA) in Germany (locally known as BVDW Section Mobile) and member of MMAs Board of Directors. He is co-founder of MobileMonday and chairs the advisory board of Germany’s first Master Degree Program in Mobile Marketing at Leipzig School of Media. Mark is a Mobile Aficionado since the very beginning and became a globally well respected Mobile Media Evangelist and Strategist aka ‚Mr. Mobile‘, acting as advisor and mentor on many Mobile Initiatives. In December 2015 Springer Gabler published his book ‚MOBILE STRATEGY‘. This has been chosen as basic compendium for the charismha study on Mobile Health Apps.
Digital Health is a core competency of Mark. He organizes the world’s largest Medical Mobile Solutions award, the annual MEDICA App Competition. In May 2016 he co-initiated the global Digital Health Society, FTR4H, and since then acts as the Chief Evangelist of this platform. So far, FTR4H launched in China, Europe, India and the USA.
Maren is a storyteller and communicator by heart. She supports several startups and women in tech in establishing strong marketing campaigns to create a successful brand and support sales.
As an advisor and business development expert for Israeli startup VoiceItt, Maren is in close contact with investors, she pitches on stage to win competitions and supports the team of 12 that is spread over three continents, in scaling up in Europe their voice and voice-pattern recognition software for people with speech impairment suffering from diseases such as ALS, Alzheimer, strokes or paralyzation.
In February 2016, Maren also joined the team of etventure Startup Hub, a small team of startup experts that brings entrepreneurs and corporates together to form strategic partnerships. At etventure Startup Hub, she is also the Communications Manager for several EU-funded programs such as Accelerator European Pioneers, Welcome and the new IoT European Platform Initiative.
Dr. Klaus Stöckemann, Venture Capitalist
After obtaining his PhD in biology and pharmacology, he had held several leading positions in research and development and business development with companies like Schering AG and ASTA Medica. He later became a partner in a leading international investment firm 3i and in 2009 he co-founded Peppermint Venture Partners, which specializes in investments in Digital Health and Medical Devices. He is the Chairman of the board of several young companies such as Caterna Vision GmbH, which develops digital therapies for treating eye disorders and Emperra GmbH, which has developed the ESYSTA® System – the first GSM and Bluetooth enabled smart insulin pen connected to a web based portal, enabling web-based telemedical closed-loop management system for patients with insulin dependent diabetes mellitus type 1 and 2 and Vice-Chairman of Implandata a company having developed the first wireless sensor for measuring intraocular eye pressure in Glaucoma patients.
PVP is currently launching its second fund (PVP II) with a focus on investments in innovative solutions alongside the individual health journey at the crossroads of medical devices and digital health. PVP II aims to start investing from 2018 on.
Klaus is also a mentor of several digital health accelerators such as Startupbootcamp as well as Member of the board of the German Association of Venture Capital since 2015.
Muthu Singaram, Entrepreneur & Venture Capitalist
Muthu is a parallel entrepreneur having been involved in several startups over last 20 years. He has over 25 years of experience in Engineering, Management and Entrepreneurship, has been a judge and mentor in many business plan competitions and is a Mentor / Entrepreneur in Residence in several Universities.
Among other things, he was responsible in developing the Malaysian National Uniprenuer Development Programme (NUDP) at the Multimedia Development Corporation (MDC). He was also a council member for the National Incubator Network.
His recent major consulting assignment is for the Malaysian Government Agency (Agency Innovasi (Innovation) Malaysia) under the Prime Minister’s Office on industry driven Innovation, helping research and entrepreneurs in accessing technology and business models.
He is currently working on a Virtual international Business Accelerator aka VibaZone based in several locations. The vision is to develop and provide a virtual community of entrepreneurs or anyone wishing to participate in / building or growing a sustainable business in any area or industry. Muthu still involves himself with new startups and works with them to go to market.
He is also the author of the book Entrepreneurship: A Hands on Guide To Starting Your Business.
Tjasa Zajc, Journalist and Audience Developer
Tjasa has a Bachelors degree in journalism and a Master’s degree in health management and economics. In the last few years she focused her interest on exploring chronic diseases, healthcare systems, the digital health market and how stakeholders in these fields could be better connected to increase the speed of healthcare improvement.
She currently works for a Slovenian trade publication for healthcare professionals Medicina danes, is the host of Medicine Today on Digital Health Podcast and an Audience Developer (looking for strategies to increase reader/ subscriber retention) for its publisher – Časnik Finance, owned by the international publishing house Bonnier AB. In the past she worked for the Slovenian Press Agency and as a photographer and journalist for the weekly magazine Mladina. She has contributed to MedTech Engine – an innovative new internet portal specialized for medtech stakeholders. She is a member of the jury of this years’ Medica App Competition – the world’s largest medical app competition evaluating medical mobile solutions.
Dr. Hu Junhao, Entrepreneur
Hu Junhao is an entrepreneur with a doctorate in Photoelectric. He worked as a research scientist in Institute for Infocomm Research, and a senior optical fiber sensor expert and then founded Darma Inc. in the United States.
DARMA completed the mass production and shipment of smart cushions in 2015, and favored by Google, Apple, Aetna and other international well-known enterprises. In 2016, DARMA has sold products to United States, Britain, Poland, Singapore, Japan, South Korea and other dozens of countries.
With excellent sensitivity and medical level accuracy, DARMA Fiber Optic Sensor attracted a lot attention in the field of healthcare, and got thousands of orders in the stage of R&D.
Meanwhile, DARMA Fiber Optic Sensor attracted a lot of doctors and professors in well-known hospitals and medical school in China and US, such as Harvard Medical School, and Massachusetts General Hospital.
Dr. Ashish Atreja, Gastroenterologist & CTO at Icahn School of Medicine at Mount Sinai
Dr. Ashish Atreja is the Chief Technology Innovation and Engagement Office (C-TIE) at Icahn School of Medicine at Mount Sinai. He is the Director of Sinai Applab – a form of incubator/accelerator for testing, validating and translating digital health apps in clinical practice. The goal of Sinai Applab is to utilize data-driven Learning Healthcare System approach to become a national leader in pragmatic trials and innovative patient-centered apps and analytics.
Dr. Ashish Atreja founded the Sinai AppLab in 2012 at Mount Sinai Health System in New York City. By 2013, our first grant was awarded, closely followed by more. The Sinai AppLab now boasts extensive experience creating, implementing and evaluating technology platforms to address the needs of patients, health care providers, and researchers within the Mount Sinai Health System and beyond.
In 2010, an idea was born: to build an army of entrepreneurs to improve healthcare worldwide. That was the beginning of StartUp Health. According to their data, in five years, the organization grew to an allegiance of more than 30,000 investors, entrepreneurs and customers from all over the globe.
As is explained by its co-founder, Unity Stoakes, 4000 startups have tried to get in Startup Health so far, but only 180 have made it. What are they looking for?
10 specific problems
StartUp Health supports companies working in at least one of the so-called moonshots. (PICTURE)
In the competitive process of choosing new entrants, the essential criterion is the mindset of the entrepreneur. They are looking for those that have a clear idea why they are doing what they are doing, who think long-term, want to work collaboratively, and are “batteries-included”.
The most important characteristics are passion, motivation, energy.“Most of the entrepreneurs we are working with are entering healthcare not because they would want to get rich, but because they – often due to personal reasons – care deeply about the problem they are solving.”
Are you someone who brings energy into the room or are you draining it out of the room? If you’re in the first group, you have a chance to get into StartUp Health. As emphasised by Mr. Stoakes, “this attracts customers and investors. A positive, hopeful attitude attracts other people with similar way of thinking.”
StartUp Health is backed by Google, Amazon, Keiser Permanente, Cleveland Clinic, Allianz, SAP and other prominent corporations with which they have formed multi-year strategic relationships aimed at creating opportunities for capital and means of scaling solutions.
“We don’t believe in the model of short-term random mentorships programs,” says Mr. Stoakes, emphasizing they only want to work with partners that have a transformative mindset from the top down. These are organisations focusing on external innovation, because they understand real change comes from collaboration.
iNICU stands for ‘Integrated Neonatal Intensive Care Unit’. The solution is leveraging IOT and Big Data,connecting generated source data from various devices.
iNICU is a one stop workflow solution to assimilate and disseminate neonate information. The application is designed to help improve management of all responsibilities of various professionals (Nurse, Resident Doctor, Senior Doctor, Pediatrician and Administrator) involved in the care of a baby.
A solution for an important but hitherto ignored area – Student Wellness. It helps monitor, track and control children’s wellness in school, making it easier for parents and teachers recognize struggles of specific students. This makes it easier for the carers to find ways to help students cope with their problems easier and make most of their potentials.
Focus 2: data optimization, presentation, utilization
Empowering transformation along enterprises in various verticals, mainly in the field of Education & Learning solutions. A mixed approach with Open Source & proprietary offerings enable institutions achieve higher levels of transformation, in much affordable way. Abda Digital
Abda Digital (a Tech Vedika Pvt. Ltd. spin off) has been establish with vision to develop innovative products specifically for the mobile and digital space. The inception of Abda in November 2015 marked commitment to focus on product ideas that could help organizations communicate with their target audiences in the best way using less time.
Management software for obstetricians and gynecologists is offering End-to-End Solution to all ObGyn Practice Management Challenges. This solutions offers a new way of communication between the expecting mother, obstetricians and gynecologists. Between visits in the doctors office, the mother can ask questions with the help of a platform.
Cardiotrack brings portability to healthcare diagnostics. Cardiotrack health sensors provide clinical grade reading for 12-lead ECG, SpO2 and blood pressure. Robust design makes Cardiotrack an ideal solution for home healthcare, tele-health, doctor’s clinic, nursing home or primary healthcare.
This solution is altering the delivery of critical life saving health care monitoring during emergency and preventive diagnostic capabilities. This is done at a much lower price-performance points, thanks to innovative synthesis of digital signal processing, image processing, biomedical components, algorithms, wireless and communication technologies. The first sets of solutions are in the realm of wireless remote patient monitoring.
TrackMyBeat is a healthcare technology and analytics company, offering a complete health and wellness management system. It focuses on the prevention of lifestyle diseases. The subscriber can proactively manage his or her health through automated alerts. The product also highlights the efficacy of various interventions and activities in improving the user’s well-being.